For families who run a business together

The 3 Sentences That Keep a Business Disagreement From Turning Into a Family Fight

A one-page script from Mastermind Business Accelerator. The exact words families in business use to disagree about the business without it getting personal. Reads in three minutes. Free.

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Why this one's different in a family business

In most businesses, "I disagree with your strategy" is just a Tuesday. When you run the business with family, the same words can land as "I disagree with you." One of those is a business conversation. The other one comes home with you.

The families who do this well aren't the ones who never disagree. They've just agreed on a code first: a few set phrases that keep the business conversation about the business.

What's inside the Conversation Code

Three short sentences, one for each moment a family business disagreement turns personal.

The first names which hat you're wearing, before the hard part starts. The second pulls the conversation back the moment it gets personal. The third closes the business conversation so it doesn't ride home in the car with you.

Plus the one thing that makes the whole code actually work, which most families get the wrong way round.

It's the version Mark Creedon uses with his own kids in the business.

Send me the Conversation Code

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Who's behind this

Mark and Caroline Creedon run Mastermind Business Accelerator. They work with established family businesses across Australia and New Zealand to build a business that thrives without the family paying the price for it.

A few quick answers

Is it really free?

Yes. It's a taste of how we think about families in business. No catch.

How long does it take to read?

About three minutes. It's one page, not a course.

Who's it for?

Families who run a business together, where a disagreement about the business sometimes gets personal.

What happens after I opt in?

We email you the script straight away, and you'll hear from us now and then with the next useful thing. Unsubscribe whenever you like.

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